Like I said on the vp - bleurgh!

That's just WRONG! Moral aspects aside, putting beef with chocolate is a crime against taste and decency! Masterfoods chocolate's shite anyway. The best chocolate I've EVER had was the fair trade stuff from Co-op. Keep it simple where chocolate's concerned. You don't need gelatine, 'honeycomb', wafer and you CERTAINLY don't need veal rennett with chocolate - less is more!

Even as a non-vegetarian I will stop eating them. Shit ... I loved a Mars every now and then.

"Masterfoods said the change was due to it switching the sourcing of its ingredients and the admission was a "principled decision" on its part. "

What does that mean? Were they thinking about pretending it was veg friendly? They wouldn't do that anyway! Against the law!
I don't have any moral qualms about this, but the whole idea of something called 'rennet' makes me heave.
I first noticed it in cheese and onion crisps, whilst I also noticed some beef flavours are actually vegetarian.
Odd.
Anything that backfires on a company that can come out with a load of bilge like that is fine by me!
BTW best choc ever, Green and Blacks.
mmmmmmmmmmmmmmm!
x

Aye - I was gutted when I read this news.

You can make your thoughts know to Masterfoods with this linage:-

http://www.advisory.masterfoods.com/ContactForm.aspx?ContactReason=Comment&Market=GB&Language=gb&Brand=ConsumerCareComment&WS=http://www.masterfoodsconsumercare.co.uk

And on the Vegetarian society website there is info on a nearly day motion... details at the following linkage:-

http://www.vegsoc.org/news/2007/mars-edm.html