Yes, very.
I'm wondering if this was a little local effort, as they don't seem to have used the image nationally. And the whole thing was a bit naff to have involved Fiat Head Office or a professional ad agency. In which case, it might be only necessary to look as far as a local Fiat dealer... who had a beery idea in the golf club.... who knows.

Anyway, it all seems to have been dealt with neatly by a local, so that's nice and appropriate.